Cheap Sk8’s Media Kit

About: Come up with a business, develop a brand, create a media kit and presentation for investors.

Introducing Cheap Sk8s: My team and I came up with a business which we call Cheap Sk8s. It is a restaurant combined with convenience store fare, featuring low prices and a fun 90s theme.

Elements: The media kit contains a PR plan, press release, feature story, backgrounder, media list, and brand elements (logo, business card & letterhead).

Role: For this project, I wrote the PR plan, and press release, created the presentation, designed the logo and business card and helped to edit the feature story and backgrounder.

Below you can find a visual presentation of the PR plan and the logo I created for Cheap Sk8s.

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cheap sk8s